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<div style="direction: ltr;font-family: Arial;color: #000000;font-size: 10pt;">For the northeast folks,
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<div>below and attached is upcoming MarketReady Training in Cleveland. Undoubtedly it'll focus all on fruits/veggies but should offer insight in direct marketing any ag product.</div>
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<div>Matt</div>
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<div style="font-family:Tahoma; font-size:13px"><img src="http://osu.edu/assets/site/images/logos/osu-emailsig.png" alt="The Ohio State University" style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px"></div>
<div style="font-family:Tahoma; font-size:13px"><span style="font-family:Arial,sans-serif; font-size:12px; line-height:18px; color:rgb(187,0,0); font-weight:bold; background:rgb(255,255,255)">Matthew A. Smith</span><br style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px">
<span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)">Extension </span><span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)">Aquaculture </span><span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)">Specialist</span></div>
<div style="font-family:Tahoma; font-size:13px"><span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)">OSU South Centers</span><br style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px">
<span style="font-family:Arial,sans-serif; font-size:12px; line-height:18px; color:rgb(187,0,0); background:rgb(255,255,255)">College of Food, Agricultural, and Environmental Sciences</span><span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)"> </span><br style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px">
<span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)">1864 Shyville Road, Piketon, OH 45661</span><br style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px">
<span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)">740.289.2071 ext 121 Office / 740.289.4591 Fax</span><br style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px">
<b><a tabindex="0" href="mailto:smith.11460@osu.edu" style="font-family:Arial,sans-serif; font-size:12px; line-height:18px; margin-right:10px; background:rgb(255,255,255)">smith.11460@osu.edu</a><span style="color:rgb(51,51,51); font-family:Arial,sans-serif; font-size:12px; line-height:18px; background-color:rgb(255,255,255)"> </span><a tabindex="0" href="http://osu.edu/" style="font-family:Arial,sans-serif; font-size:12px; line-height:18px; background:rgb(255,255,255)">osu.edu</a></b>
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<div id="divRpF795123" style="direction: ltr;"><font face="Tahoma" size="2" color="#000000"><b>From:</b> All-agnr [all-agnr-bounces+smith.11460=osu.edu@lists.osu.edu] on behalf of Gardner, Charissa E. via All-agnr [all-agnr@lists.osu.edu]<br>
<b>Sent:</b> Tuesday, October 16, 2018 10:33 AM<br>
<b>To:</b> all-agnr@lists.service.ohio-state.edu<br>
<b>Subject:</b> [All-agnr] MarketReady Training to be held in Cleveland<br>
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<p class="MsoNormal"><b><span style="font-size:14.0pt; font-family:"Arial",sans-serif; color:#C00000">Please share with anyone you feel may have interest…</span></b><b><span style="font-size:14.0pt; font-family:"Arial",sans-serif"></span></b></p>
<p class="MsoNormal"><b><i><span style="font-size:14.0pt; font-family:"Arial",sans-serif"> </span></i></b></p>
<p class="MsoNormal"><b><i><span style="font-size:14.0pt; font-family:"Arial",sans-serif">MarketReady Training to be held in Cleveland…</span></i></b></p>
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">The Ohio State University will be hosting a<b> MarketReady Training
</b>over two days.<b>  </b>It will be held on <b>Thursday, November 1 and Friday November 8. 
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">This will be a two day training covering sale of locally produced foods to: Restaurants, Grocers, Wholesalers, and Direct to Consumers.</span></p>
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">Those that should attend the training…
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">Individuals interested in selling their locally produced food through various market channels. Those who want to explore ways to improve their sales skills and business relationships,
 and those who are considering or are just developing a new food business.</span></p>
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<span style="font-size:14.0pt; font-family:Symbol; color:windowtext"><span style="">·<span style="font:7.0pt "Times New Roman"">      
</span></span></span><span style="font-size:14.0pt; color:windowtext">How to evaluate and navigate various market channels
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<span style="font-size:14.0pt; font-family:Symbol; color:windowtext"><span style="">·<span style="font:7.0pt "Times New Roman"">      
</span></span></span><span style="font-size:14.0pt; color:windowtext">How to establish an effective business strategy in order to effectively reach their target markets
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<span style="font-size:14.0pt; font-family:Symbol; color:windowtext"><span style="">·<span style="font:7.0pt "Times New Roman"">      
</span></span></span><span style="font-size:14.0pt; color:windowtext">How to approach and interact with various market channels
</span></p>
<p class="Default" style="margin-left:.5in; text-indent:-.25in"><span style="font-size:14.0pt; font-family:Symbol; color:windowtext"><span style="">·<span style="font:7.0pt "Times New Roman"">      
</span></span></span><span style="font-size:14.0pt; color:windowtext">Key business functions included are the differing needs for different market channels; invoicing, ordering, insurance needs, packaging and much more
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<p class="Default"><span style="font-size:14.0pt; color:windowtext">Please see the flyer below and attached for full details.
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">Cost is $30.00 per person which covers both days and includes lunch on both days. 
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">Space is limited.  Preregistration is required.  Please contact  Charissa Gardner at
<a href="mailto:gardner.1148@osu.edu" target="_blank" rel="noopener noreferrer">gardner.1148@osu.edu</a> or at 740.289.2071 ext. 132.</span></p>
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif">Register today… you don’t want to miss this educational training.</span></p>
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<p class="MsoNormal"><span style="font-size:14.0pt; font-family:"Arial",sans-serif"><img id="Picture_x0020_2" src="cid:image001.jpg@01D4653B.AE81B940" height="1209" width="946" border="0"></span><span style="font-size:14.0pt; font-family:"Arial",sans-serif"></span></p>
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<p class="MsoNormal"><span style="font-size:16.0pt; font-family:"Lucida Handwriting"">Charissa Gardner
</span><span style="font-size:16.0pt; font-family:"Lucida Handwriting""></span></p>
<p class="MsoNormal"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#333333"><img id="Picture_x0020_1" src="cid:image002.png@01D4653B.AE81B940" alt="The Ohio State University" height="45" width="224" border="0"></span></p>
<p class="MsoNormal" style="background:white"><b><span style="font-size:10.0pt; font-family:"Arial",sans-serif; color:#595959; background:white">Charissa E. Gardner</span></b><b><span style="font-size:10.0pt; font-family:"Arial",sans-serif; color:black; background:white"></span></b></p>
<p class="MsoNormal" style="background:white"><b><span style="font-size:10.0pt; font-family:"Arial",sans-serif; color:black; background:white">Program Coordinator</span></b></p>
<p class="MsoNormal" style="background:white"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:black; background:white">CFAES Staff Advisory Council</span><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:black"></span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#C00000; background:white">College of Food, Agricultural & Environmental Sciences</span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#333333">The Ohio State University South Centers<br>
Research and Extension, 1864 Shyville Road, Piketon, OH 45661</span></p>
<p class="MsoNormal" style="background:white"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#333333">740.289.2071 Ext. 132 Office / 740.289.4591 Fax<br>
</span><a href="mailto:gardner.1148@osu.edu" target="_blank" rel="noopener noreferrer"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:blue; background:white">gardner.1148@osu.edu</span></a><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#333333; background:white"></span></p>
<p class="MsoNormal" style="background:white"><a href="http://www.osu.edu/" target="_blank" rel="noopener noreferrer"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:blue">www.osu.edu</span></a><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#333333"></span></p>
<p class="MsoNormal" style="background:white"><a href="http://www.southcenters.osu.edu/" target="_blank" rel="noopener noreferrer"><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:blue">www.southcenters.osu.edu</span></a><span style="font-size:9.0pt; font-family:"Arial",sans-serif; color:#333333"></span></p>
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