[Aqua-ohio] FW: Seafood Preference Talk- Feb. 22

Smith, Matthew A. smith.11460 at osu.edu
Fri Feb 19 11:53:40 EST 2021


Last reminder!

From: iisg-aquaculture-bounces at lists.purdue.edu <iisg-aquaculture-bounces at lists.purdue.edu> on behalf of Shambach, Amy Michelle <ashambac at purdue.edu>
Date: Friday, February 19, 2021 at 11:32 AM
To: iisg-aquaculture at lists.purdue.edu <iisg-aquaculture at lists.purdue.edu>
Subject: [Iisg-aquaculture] Seafood Preference Talk- Feb. 22
Dr. Simone Valle de Souza’s talk on seafood preferences is right around the corner. I hope that you all are as excited as I am to hear this talk. If you are planning on attending, please make sure to register in advance and block Monday, February 22 from noon to 1 pm EST (11 am-noon CST) on your calendar.

Register at: http://bit.ly/Changes-in-Sea-Food<https://urldefense.com/v3/__http:/bit.ly/Changes-in-Sea-Food__;!!KGKeukY!kDrLRSaorWpE1T9pzNG1LzkPjYYV0_Yo-g1IurFn_HipqrT1AxAUYAfu1hVqNQHdCjmXsw$>

Presentation Topic:
Seafood Preferences

Presentation Title:
Changes in Choice of Seafood: Emerging Opportunities

Presenter:
Dr. Simone Valle de Souza

Presentation Description:
Searching for opportunities for the US aquaculture industry, we surveyed 1,400 Americans about their seafood consumption habits. The study covered an extensive list of sixteen species of fish, including species which are farmed or caught in the North Central Region (NCR), as well as shellfish, mollusks, seaweed, and caviar. Results reiterate the broad consensus of a strong growth in domestic demand for seafood and points out to opportunities, especially for the Midwest fish producers with rainbow trout leading the list of most desirable species. In this study, 88% of consumers purchased seafood, an 18% increase from 2011 and a steep increase of 6% from just the previous year, mostly driven by the younger generations. Regarding the long-standing farm-raised versus wild-caught debate, results suggest that concerns about environmentally responsible production is currently more important than wild-caught labels. Consumers also placed seafood quality attributes above prices paid.

Speaker Bio:
Dr. Simone Valle de Souza is Assistant Professor in the MSU Product Center Food-Ag-Bio, Department of Agricultural, Food, and Resource Economics, at Michigan State University. She completed PhD in Fisheries Economics and a Masters in Economic Studies a at the University of New England (UNE) in Australia, and an MBA in Finance and Accounting and a Bachelor in Business Administration at the Federal University of Parana, in Brazil. She specializes in aquaculture and fisheries management and economics, developing economic modeling, statistical analysis, and parameter optimization also for the indoor agriculture.

Sponsors:
North Central Regional Aquaculture Center (NCRAC), Illinois-Indiana Sea Grant, Purdue University Department of Forestry and Natural Resources, & Illinois Extension


Aquaculture Marketing Webinar Series

So You Want to Sell Your Fish? Here is the Checklist (No. 1)
Presented by Dr. Kwamena Quagrainie
https://www.youtube.com/watch?v=Up3RSXXjfmk&feature=youtu.be<https://urldefense.com/v3/__https:/www.youtube.com/watch?v=Up3RSXXjfmk&feature=youtu.be__;!!KGKeukY!kDrLRSaorWpE1T9pzNG1LzkPjYYV0_Yo-g1IurFn_HipqrT1AxAUYAfu1hVqNQGZxeX6CA$>

Taking Seafood Social- Sharing your story & making connections through online platforms- (No. 2)
Presented by Lisa Tossey
https://www.youtube.com/watch?v=kXD56lLC9QM&list=PL9g5HBosOKtoEuGBT5oOv9oSiHAagqXMZ&index=3<https://urldefense.com/v3/__https:/www.youtube.com/watch?v=kXD56lLC9QM&list=PL9g5HBosOKtoEuGBT5oOv9oSiHAagqXMZ&index=3__;!!KGKeukY!kDrLRSaorWpE1T9pzNG1LzkPjYYV0_Yo-g1IurFn_HipqrT1AxAUYAfu1hVqNQEVMDsMCw$>

Changes in Choice of Seafood- Emerging Opportunities (No. 3)
Presented by Dr. Simone Valle de Souza

What Buyers Want- A Panel Discussion (No. 4)
April 20, 11:30 am EST


For question contact
Amy Shambach
ashambac at purdue.edu<mailto:ashambac at purdue.edu>
317-237-0511


Amy Shambach
*****************************
Amy M. Shambach
Aquaculture Marketing Outreach Associate
Purdue University<https://urldefense.com/v3/__https:/purdue.edu/__;!!KGKeukY!kDrLRSaorWpE1T9pzNG1LzkPjYYV0_Yo-g1IurFn_HipqrT1AxAUYAfu1hVqNQEHRafusg$> | Illinois Indiana Sea Grant<https://urldefense.com/v3/__http:/iiseagrant.org/index.php__;!!KGKeukY!kDrLRSaorWpE1T9pzNG1LzkPjYYV0_Yo-g1IurFn_HipqrT1AxAUYAfu1hVqNQF5PYWQ_g$>
Office- 765-496-4085
Cell- 317-238-0511
Email- ashambac at purdue.edu<mailto:ashambach at purdue.edu>

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